/** * Dynamic functions class */ // If this file is called directly, abort.x if ( ! defined( 'WPINC' ) ) { die; } if ( ! class_exists( 'Jet_Engine_Dynamic_Functions' ) ) { class Jet_Engine_Dynamic_Functions { private $functions_list = array(); private $cache_group = 'jet_engine_dynamic_functions'; public function __construct() { $number_format_settings = array( 'decimal_point' => array( 'label' => __( 'Decimals Point', 'jet-engine' ), 'type' => 'text', 'default' => '.', ), 'thousands_separator' => array( 'label' => __( 'Thousands separator', 'jet-engine' ), 'type' => 'text', 'default' => ',', ), 'decimal_count' => array( 'label' => __( 'Decimals Count', 'jet-engine' ), 'type' => 'number', 'default' => 0, 'min' => 0, 'max' => 5, ), ); $this->functions_list = apply_filters( 'jet-engine/dynamic-functions/functions-list', array( 'sum' => array( 'label' => __( 'Summed value', 'jet-engine' ), 'type' => 'sql', // sql or raw 'query' => 'SUM( CAST( meta_value AS DECIMAL( 10, %decimal_count% ) ) )', 'cb' => array( $this, 'number_format' ), 'custom_settings' => $number_format_settings, ), 'avg' => array( 'label' => __( 'Average value', 'jet-engine' ), 'type' => 'sql', 'query' => 'ROUND( AVG( CAST( meta_value AS DECIMAL( 10, %decimal_count% ) ) ), %decimal_count% )', 'cb' => array( $this, 'number_format' ), 'custom_settings' => $number_format_settings, ), 'count' => array( 'label' => __( 'Count', 'jet-engine' ), 'type' => 'sql', 'query' => 'COUNT(meta_value)', 'cb' => false, ), 'max' => array( 'label' => __( 'Maximum value', 'jet-engine' ), 'type' => 'sql', 'query' => 'MAX( CAST( meta_value AS DECIMAL( 10, %decimal_count% ) ) )', 'cb' => array( $this, 'number_format' ), 'custom_settings' => $number_format_settings, ), 'min' => array( 'label' => __( 'Minimum value', 'jet-engine' ), 'type' => 'sql', 'query' => 'MIN( CAST( meta_value AS DECIMAL( 10, %decimal_count% ) ) )', 'cb' => array( $this, 'number_format' ), 'custom_settings' => $number_format_settings, ), 'query_var' => array( 'label' => __( 'SQL query results', 'jet-engine' ), 'type' => 'query_var', 'query' => false, 'cb' => array( $this, 'number_format' ), 'custom_settings' => $number_format_settings, 'custom_settings_cb' => array( $this, 'get_query_settings' ), ), ) ); add_filter( 'jet-engine/blocks-views/dynamic-content/data-sources', array( $this, 'register_blocks_dynamic_source' ) ); add_filter( 'jet-engine/blocks-views/editor-data', array( $this, 'register_blocks_controls' ) ); add_filter( 'jet-engine/blocks-views/dynamic-content/get-dynamic-value/dynamic_function', array( $this, 'get_block_dynamic_value' ), 10, 2 ); } /** * Register Dynamic function source for blocks dynamic data. * * @param [type] $sources [description] * @return [type] [description] */ public function register_blocks_dynamic_source( $sources ) { $sources[] = array( 'value' => 'dynamic_function', 'label' => __( 'Dynamic function', 'jet-engine' ), ); return $sources; } /** * Get block dyanmic value * * @param [type] $result [description] * @param [type] $data [description] * @return [type] [description] */ public function get_block_dynamic_value( $result, $data ) { $prepared_data = array(); $prefix = 'dynamic_functions_'; foreach ( $data as $key => $value ) { if ( false !== strpos( $key, $prefix ) ) { $prepared_data[ str_replace( $prefix, '', $key ) ] = $value; } } $function_name = \Jet_Engine_Tools::safe_get( 'function_name', $prepared_data ); $source = \Jet_Engine_Tools::safe_get( 'data_source', $prepared_data ); $field_name = \Jet_Engine_Tools::safe_get( 'field_name', $prepared_data ); if ( ! $source ) { $source = 'post_meta'; } $data_source = array( 'source' => $source ); if ( empty( $function_name ) ) { return; } if ( 'post_meta' === $source ) { $data_source['context'] = \Jet_Engine_Tools::safe_get( 'data_context', $prepared_data , 'all_posts' ); $data_source['context_tax'] = \Jet_Engine_Tools::safe_get( 'data_context_tax', $prepared_data ); $data_source['context_tax_term'] = \Jet_Engine_Tools::safe_get( 'data_context_tax_term', $prepared_data ); $data_source['context_user_id'] = \Jet_Engine_Tools::safe_get( 'data_context_user_id', $prepared_data ); $data_source['context_relation'] = \Jet_Engine_Tools::safe_get( 'data_context_relation', $prepared_data ); $data_source['post_status'] = \Jet_Engine_Tools::safe_get( 'data_post_status', $prepared_data ); $data_source['post_types'] = \Jet_Engine_Tools::safe_get( 'data_post_types', $prepared_data ); } $custom_settings = $this->get_custom_settings( $function_name, null, $prepared_data ); $result = $this->call_function( $function_name, $data_source, $field_name, $custom_settings ); return $result; } /** * Register denamic functions related controls for the blocks editor * * @param [type] $editor_config [description] * @return [type] [description] */ public function register_blocks_controls( $editor_config ) { $editor_config['dynamicFunctionsControls'] = $this->get_editor_controls( 'blocks' ); return $editor_config; } /** * Returns functions list for options */ public function functions_list() { $result = array(); foreach ( $this->functions_list as $func_key => $func_data ) { $result[ $func_key ] = ! empty( $func_data['label'] ) ? $func_data['label'] : $func_key; } return $result; } public function get_query_settings() { $queries = \Jet_Engine\Query_Builder\Manager::instance()->get_queries(); $options = array(); $sql_queries = array(); if ( ! empty( $queries ) ) { foreach( $queries as $query ) { if ( ! $query || ! is_object( $query ) ) { continue; } if ( 'sql' === $query->query_type ) { $sql_queries[] = $query; } } } if ( empty( $sql_queries ) ) { $options['no_query_notice'] = array( 'type' => 'raw_html', 'raw' => sprintf( esc_html__( 'With this function you can output any data from custom SQL query. To start, please %s', 'jet-elements' ), '' . esc_html__( 'create your query', 'jet-elements' ) . '' ) ); } $columns = array(); foreach ( $sql_queries as $query ) { $fields = $query->get_instance_fields(); $prepared_fields = array(); foreach ( $fields as $field ) { $prepared_fields[ $query->get_instance_id() . '::' . $field ] = $field; } $columns[] = array( 'label' => $query->get_instance_name(), 'options' => $prepared_fields, ); } $options['_query_field'] = array( 'label' => __( 'Query Column', 'jet-engine' ), 'description' => __( 'Select column from the query to show', 'jet-engine' ), 'type' => 'select', 'groups' => $columns, ); $options['_additional_function'] = array( 'label' => __( 'Additional Function', 'jet-engine' ), 'description' => __( 'Apply additional function to SQL query', 'jet-engine' ), 'type' => 'select', 'options' => array( '' => __( 'Select...', 'jet-engine' ), 'SUM' => __( 'Sum', 'jet-engine' ), 'AVG' => __( 'Average', 'jet-engine' ), 'COUNT' => __( 'Count', 'jet-engine' ), 'MIN' => __( 'Minimum', 'jet-engine' ), 'MAX' => __( 'Maximum', 'jet-engine' ), ), ); return $options; } public function get_relations_for_options() { $result = array( '' => __( 'Select...', 'jet-engine' ), ); $relations = jet_engine()->relations->get_relations_for_js(); if ( ! empty( $relations ) ) { foreach ( $relations as $relations ) { $result[ $relations['value'] ] = $relations['label']; } } return $result; } /** * Returns all taxonomies list for options * * @return [type] [description] */ public function get_taxonomies_for_options() { $result = array(); $taxonomies = get_taxonomies( array( 'public' => true ), 'objects' ); foreach ( $taxonomies as $taxonomy ) { if ( empty( $taxonomy->object_type ) || ! is_array( $taxonomy->object_type ) ) { continue; } foreach ( $taxonomy->object_type as $object ) { if ( empty( $result[ $object ] ) ) { $post_type = get_post_type_object( $object ); if ( ! $post_type ) { continue; } $result[ $object ] = array( 'label' => $post_type->labels->name, 'options' => array(), ); } $result[ $object ]['options'][ $taxonomy->name ] = $taxonomy->labels->name; }; } return $result; } /** * Returns editor controls for Elementor or Blocks editor * * @param string $for [description] * @return [type] [description] */ public function get_editor_controls( $for = 'elementor' ) { $controls = array(); $functions_list = array_reverse( $this->functions_list ); $controls['function_name'] = array( 'label' => __( 'Function', 'jet-engine' ), 'type' => 'select', 'add_placeholder' => __( 'Select...', 'jet-engine' ), 'options' => $this->functions_list(), ); $controls['data_source'] = array( 'label' => __( 'Data Source', 'jet-engine' ), 'type' => 'select', 'add_placeholder' => __( 'Select...', 'jet-engine' ), 'options' => array( 'post_meta' => __( 'Post Meta', 'jet-engine' ), 'term_meta' => __( 'Term Meta', 'jet-engine' ), 'user_meta' => __( 'User Meta', 'jet-engine' ), ), 'description' => __( 'Please note: if you used Custom Meta Storage feature for meta data you want to get with Dynamic Functions, you need to use SQL Query Results function type', 'jet-engine' ), 'condition' => array( 'function_name!' => 'query_var', ), ); $controls['field_name'] = array( 'label' => __( 'Field Name', 'jet-engine' ), 'type' => 'text', 'label_block' => true, 'condition' => array( 'function_name!' => 'query_var', ), ); $controls['data_context'] = array( 'label' => __( 'Data Context', 'jet-engine' ), 'type' => 'select', 'default' => 'all_posts', 'add_placeholder' => __( 'Select...', 'jet-engine' ), 'options' => array( 'all_posts' => __( 'All posts', 'jet-engine' ), 'current_term' => __( 'Posts from current term', 'jet-engine' ), 'current_user' => __( 'Posts by current user', 'jet-engine' ), 'queried_user' => __( 'Posts by queried user', 'jet-engine' ), 'related_posts' => __( 'Related posts for current post', 'jet-engine' ), ), 'condition' => array( 'data_source' => 'post_meta', 'function_name!' => 'query_var', ), ); $controls['data_context_relation'] = array( 'label' => __( 'Relation', 'jet-engine' ), 'type' => 'select', 'options' => $this->get_relations_for_options(), 'condition' => array( 'data_source' => 'post_meta', 'data_context' => 'related_posts', 'function_name!' => 'query_var', ), ); $controls['data_context_relation_object'] = array( 'label' => __( 'From Object (what to show)', 'jet-engine' ), 'type' => 'select', 'options' => array( 'parent_object' => __( 'Parent Object', 'jet-engine' ), 'child_object' => __( 'Child Object', 'jet-engine' ), ), 'default' => 'child_object', 'condition' => array( 'data_source' => 'post_meta', 'data_context' => 'related_posts', 'function_name!' => 'query_var', ), ); $controls['data_context_tax'] = array( 'label' => __( 'Taxonomy', 'jet-engine' ), 'type' => 'select', 'groups' => $this->get_taxonomies_for_options(), 'add_placeholder' => __( 'Select...', 'jet-engine' ), 'condition' => array( 'data_source' => 'post_meta', 'data_context' => 'current_term', 'function_name!' => 'query_var', ), ); $controls['data_context_tax_term'] = array( 'label' => __( 'Set term ID/slug', 'jet-engine' ), 'type' => 'text', 'label_block' => true, 'description' => __( 'Leave empty to get term dynamically. Use prefix slug:: to set term by slug instead of ID, for example - slug::term-slug', 'jet-engine' ), 'has_html' => true, 'condition' => array( 'data_source' => 'post_meta', 'data_context' => 'current_term', 'function_name!' => 'query_var', ), ); $controls['data_context_user_id'] = array( 'label' => __( 'Set user ID/login/email', 'jet-engine' ), 'type' => 'text', 'label_block' => true, 'description' => __( 'Leave empty to get user ID dynamically. Use prefixes login:: or email:: to set user by login or email instead of ID, for example - email::admin@demolink.org', 'jet-engine' ), 'has_html' => true, 'condition' => array( 'data_source' => 'post_meta', 'data_context' => 'queried_user', 'function_name!' => 'query_var', ), ); $controls['data_post_status'] = array( 'label' => __( 'Query by posts with status', 'jet-engine' ), 'description' => __( 'Leave empy to search anywhere', 'jet-engine' ), 'type' => 'select2', 'default' => '', 'label_block' => true, 'multiple' => true, 'add_placeholder' => __( 'Select...', 'jet-engine' ), 'options' => array( 'publish' => __( 'Publish', 'jet-engine' ), 'pending' => __( 'Pending', 'jet-engine' ), 'draft' => __( 'Draft', 'jet-engine' ), 'auto-draft' => __( 'Auto draft', 'jet-engine' ), 'future' => __( 'Future', 'jet-engine' ), 'private' => __( 'Private', 'jet-engine' ), 'trash' => __( 'Trash', 'jet-engine' ), 'any' => __( 'Any', 'jet-engine' ), ), 'condition' => array( 'data_source' => 'post_meta', 'function_name!' => 'query_var', ), ); $controls['data_post_types'] = array( 'label' => esc_html__( 'Query by posts with types', 'jet-engine' ), 'description' => __( 'Leave empy to search anywhere', 'jet-engine' ), 'type' => 'select2', 'label_block' => true, 'add_placeholder' => __( 'Select...', 'jet-engine' ), 'multiple' => true, 'options' => jet_engine()->listings->get_post_types_for_options(), 'condition' => array( 'data_source' => 'post_meta', 'function_name!' => 'query_var', ), ); foreach ( $functions_list as $func_name => $data ) { $custom_settings = array(); if ( ! empty( $data['custom_settings_cb'] ) && is_callable( $data['custom_settings_cb'] ) ) { $custom_settings = array_merge( $custom_settings, call_user_func( $data['custom_settings_cb'] ) ); } if ( ! empty( $data['custom_settings'] ) ) { $custom_settings = array_merge( $custom_settings, $data['custom_settings'] ); } if ( ! empty( $custom_settings ) ) { foreach ( $custom_settings as $setting_key => $setting_data ) { if ( empty( $controls[ $setting_key ] ) ) { $setting_data['condition'] = array( 'function_name' => array( $func_name ), ); $controls[ $setting_key ] = $setting_data; } else { $controls[ $setting_key ]['condition']['function_name'][] = $func_name; } } } } if ( 'blocks' === $for ) { $controls = \Jet_Engine_Tools::prepare_controls_for_js( $controls ); } return $controls; } /** * Allow to register custom settings to each function */ public function register_custom_settings( $tag ) { $controls = $this->get_editor_controls(); if ( ! empty( $controls ) ) { foreach ( $controls as $control_key => $control_data ) { $tag->add_control( $control_key, $control_data ); } } } /** * Allow to get custom settings to each function */ public function get_custom_settings( $function, $tag, $all_settings = array() ) { $settings = array(); $custom_settings = array(); $data = ! empty( $this->functions_list[ $function ] ) ? $this->functions_list[ $function ] : array(); if ( ! empty( $data['custom_settings_cb'] ) && is_callable( $data['custom_settings_cb'] ) ) { $custom_settings = array_merge( $custom_settings, call_user_func( $data['custom_settings_cb'] ) ); } if ( ! empty( $data['custom_settings'] ) ) { $custom_settings = array_merge( $custom_settings, $data['custom_settings'] ); } if ( empty( $this->functions_list[ $function ] ) || empty( $custom_settings ) ) { return $settings; } $required_sql_settings = array( 'decimal_count' ); foreach ( $custom_settings as $setting_key => $setting_data ) { if ( $tag ) { $settings[ $setting_key ] = $tag->get_settings( $setting_key ); } else { $settings[ $setting_key ] = isset( $all_settings[ $setting_key ] ) ? $all_settings[ $setting_key ] : false; } // Added to prevent SQL error if required sql setting is empty. if ( in_array( $setting_key, $required_sql_settings ) && Jet_Engine_Tools::is_empty( $settings[ $setting_key ] ) && isset( $setting_data['default'] ) ) { $settings[ $setting_key ] = $setting_data['default']; } } return $settings; } /** * Call function by function name and arguments */ public function call_function( $function_name = null, $data_source = array(), $field_name = null, $custom_settings = array() ) { if ( empty( $this->functions_list[ $function_name ] ) ) { return null; } $func_data = $this->functions_list[ $function_name ]; $func_data['function'] = $function_name; $func_data['data_source'] = $data_source; $func_data['field_name'] = $field_name; $func_data['custom_settings'] = $custom_settings; if ( ! empty( $func_data['type'] ) ) { switch ( $func_data['type'] ) { case 'sql': return $this->call_sql_function( $func_data ); case 'query_var': return $this->get_query_var( $func_data ); default: return $this->call_raw_function( $func_data ); } } } public function get_query_var( $func_data ) { if ( empty( $func_data['custom_settings'] ) || empty( $func_data['custom_settings']['_query_field'] ) ) { return; } $query_data = explode( '::', $func_data['custom_settings']['_query_field'] ); $query_id = str_replace( '_query_', '', $query_data[0] ); $column = $query_data[1]; $query = \Jet_Engine\Query_Builder\Manager::instance()->get_query_by_id( $query_id ); if ( ! $query || 'sql' !== $query->query_type ) { return; } $func = ! empty( $func_data['custom_settings']['_additional_function'] ) ? $func_data['custom_settings']['_additional_function'] : false; $decimal_count = isset( $func_data['custom_settings']['decimal_count'] ) ? $func_data['custom_settings']['decimal_count'] : 0; $callback = ! empty( $func_data['cb'] ) ? $func_data['cb'] : false; $result = $query->get_var( $column, $func, $decimal_count ); if ( $callback && is_callable( $callback ) ) { return call_user_func( $callback, array( 'result' => $result, 'custom_settings' => $func_data['custom_settings'] ) ); } else { return $result; } } /** * Call plain PHP function */ public function call_raw_function( $func_data ) { $function = ! empty( $func_data['cb'] ) ? $func_data['cb'] : false; if ( ! $function || ! is_callable( $function ) ) { return null; } unset( $func_data['cb'] ); return call_user_func( $function, $func_data ); } /** * Call sql-query function */ public function call_sql_function( $data ) { $query = ! empty( $data['query'] ) ? $data['query'] : false; $where = ! empty( $data['where'] ) ? $data['where'] : false; $data_source = ! empty( $data['data_source'] ) ? $data['data_source'] : false; $field_name = ! empty( $data['field_name'] ) ? $data['field_name'] : false; if ( ! $field_name || ! $query ) { return null; } $table = false; global $wpdb; $source = ! empty( $data_source['source'] ) ? $data_source['source'] : 'post_meta'; switch ( $source ) { case 'post_meta': $table = $wpdb->postmeta; break; case 'term_meta': $table = $wpdb->termmeta; break; case 'user_meta': $table = $wpdb->usermeta; break; default: $table = apply_filters( 'jet-engine/dynamic-functions/custom-sql-table', $table, $data ); break; } if ( ! $table ) { return null; } if ( ! $where ) { $where = $wpdb->prepare( "WHERE $table.meta_key ='%s'", $field_name ); } if ( ! empty( $data['custom_settings'] ) ) { foreach ( $data['custom_settings'] as $key => $value ) { $query = str_replace( '%' . $key . '%', $value, $query ); $where = str_replace( '%' . $key . '%', $value, $where ); } } $posts_table = $wpdb->posts; $posts_query_join = " INNER JOIN $posts_table ON $table.post_id = $posts_table.ID "; $posts_join = ""; $posts_where = ""; if ( ! empty( $data_source['post_status'] ) ) { $posts_join = $posts_query_join; $posts_where .= " AND $posts_table.post_status"; $post_status = is_array( $data_source['post_status'] ) ? $data_source['post_status'] : array( $data_source['post_status'] ); if ( 1 === count( $post_status ) ) { $status = $post_status[0]; $posts_where .= " = '$status'"; } else { $statuses = array(); foreach ( $post_status as $status ) { $statuses[] = sprintf( "'%s'", $status ); } $statuses = implode( ', ', $statuses ); $posts_where .= " IN ($statuses)"; } } if ( ! empty( $data_source['post_types'] ) ) { if ( ! $posts_join ) { $posts_join = $posts_query_join; } $posts_where .= " AND $posts_table.post_type"; $post_types = is_array( $data_source['post_types'] ) ? $data_source['post_types'] : array( $data_source['post_types'] ); if ( 1 === count( $post_types ) ) { $type = $post_types[0]; $posts_where .= " = '$type'"; } else { $types = array(); foreach ( $post_types as $type ) { $types[] = sprintf( "'%s'", $type ); } $types = implode( ', ', $types ); $posts_where .= " IN ($types)"; } } $final_query = "SELECT $query FROM $table $posts_join $where $posts_where;"; if ( 'post_meta' === $source ) { switch ( $data_source['context'] ) { case 'current_term': $term_id = $this->get_current_term_id( $data_source ); if ( $term_id ) { $term_relationships = $wpdb->term_relationships; $final_query = "SELECT $query FROM $table $posts_join INNER JOIN $term_relationships ON $table.post_id = $term_relationships.object_id $where AND $term_relationships.term_taxonomy_id = $term_id $posts_where"; } break; case 'related_posts': $relation = ! empty( $data_source['context_relation'] ) ? $data_source['context_relation'] : false; $post = get_post(); $posts = false; if ( $relation && $post ) { $post_type = $post->post_type; $relation_data = jet_engine()->relations->legacy->get_relation_info( $relation ); if ( $relation_data ) { $from = ( $post_type === $relation_data['post_type_1'] ) ? $relation_data['post_type_2'] : $relation_data['post_type_1']; $posts = jet_engine()->relations->legacy->get_related_posts( array( 'post_type_1' => $relation_data['post_type_1'], 'post_type_2' => $relation_data['post_type_2'], 'hash' => $relation, 'from' => $from, ) ); } else { $from = ! empty( $data_source['data_context_relation_object'] ) ? $data_source['data_context_relation_object'] : 'child_object'; $object_id = jet_engine()->listings->data->get_current_object_id(); $relation_instance = jet_engine()->relations->get_active_relations( $relation ); if ( ! $relation_instance ) { return null; } switch ( $from ) { case 'parent_object': $posts = $relation_instance->get_parents( $object_id, 'ids' ); break; default: $posts = $relation_instance->get_children( $object_id, 'ids' ); break; } } if ( ! empty( $posts ) ) { $posts = implode( ', ', $posts ); } else { // If related posts not found - return null to avoid incorrect calculations return null; } $final_query = str_replace( ";", " AND $table.post_id IN ( $posts );", $final_query ); } break; case 'current_user': $user_id = get_current_user_id(); if ( $user_id ) { $posts = $wpdb->posts; $final_query = "SELECT $query FROM $table INNER JOIN $posts ON $table.post_id = $posts.ID $where AND $posts.post_author = $user_id $posts_where"; } break; case 'queried_user': $user_id = false; if ( ! empty( $data_source['context_user_id'] ) ) { $user = $data_source['context_user_id']; if ( false === strpos( $user, '::' ) ) { $user_id = absint( $user ); } else { $user_data = explode( '::', $user ); if ( ! empty( $user_data[0] ) && ! empty( $user_data[1] ) ) { $user_obj = get_user_by( $user_data[0], $user_data[1] ); } if ( $user_obj ) { $user_id = $user_obj->ID; } } } else { if ( is_author() ) { $user_id = get_queried_object_id(); } elseif ( jet_engine()->modules->is_module_active( 'profile-builder' ) ) { $user_id = \Jet_Engine\Modules\Profile_Builder\Module::instance()->query->get_queried_user_id(); } } if ( ! $user_id ) { $user_id = get_current_user_id(); } if ( $user_id ) { $posts = $wpdb->posts; $final_query = "SELECT $query FROM $table INNER JOIN $posts ON $table.post_id = $posts.ID $where AND $posts.post_author = $user_id $posts_where"; } break; } } $final_query = apply_filters( 'jet-engine/dynamic-functions/final-query', $final_query, $data, $this ); $hash = md5( $final_query ); $result = wp_cache_get( $hash, $this->cache_group ); if ( ! $result ) { $result = $wpdb->get_var( $final_query ); if ( ! empty( $data['cb'] ) ) { $data['result'] = $result; $cb_result = $this->call_raw_function( $data ); $result = ( null !== $cb_result ) ? $cb_result : $result; } wp_cache_set( $hash, $result, $this->cache_group ); } return $result; } /** * Get term ID for current context and settings */ public function get_current_term_id( $data_source ) { if ( ! empty( $data_source['context_tax_term'] ) ) { $term = $data_source['context_tax_term']; $term_id = false; if ( false === strpos( $term, 'slug::' ) ) { $term_id = absint( $term ); } elseif ( ! empty( $data_source['context_tax'] ) ) { $term = str_replace( 'slug::', '', $term ); $term_obj = get_term_by( 'slug', $term, $data_source['context_tax'] ); if ( $term_obj ) { $term_id = $term_obj->term_id; } } if ( $term_id ) { return $term_id; } } $listing_object = jet_engine()->listings->data->get_current_object(); $term_id = false; if ( $listing_object && 'WP_Term' === get_class( $listing_object ) ) { $term_id = $listing_object->term_id; } else { $queried_object = get_queried_object(); if ( $queried_object && isset( $queried_object->term_id ) ) { $term_id = $queried_object->term_id; } elseif ( $listing_object && 'WP_Post' === get_class( $listing_object ) && ! empty( $data_source['context_tax'] ) ) { $post_id = $listing_object->ID; $terms = wp_get_post_terms( $post_id, $data_source['context_tax'], array( 'fields' => 'ids' ) ); if ( ! is_wp_error( $terms ) && ! empty( $terms ) ) { $term_id = $terms[0]; } } } return $term_id; } /** * Number format. * * @param array $data * @return string|null */ public function number_format( $data = array() ) { if ( ! isset( $data['result'] ) ) { return null; } $decimal_point = isset( $data['custom_settings']['decimal_point'] ) ? $data['custom_settings']['decimal_point'] : '.'; $thousands_sep = isset( $data['custom_settings']['thousands_separator'] ) ? $data['custom_settings']['thousands_separator'] : ','; $decimal_count = isset( $data['custom_settings']['decimal_count'] ) ? $data['custom_settings']['decimal_count'] : 0; return number_format( $data['result'], $decimal_count, $decimal_point, $thousands_sep ); } } } El mundo de los *high rollers*: cómo el lujo se transforma en negocio digital – homeserviceapp.noviindus.com

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El mundo de los *high rollers*: cómo el lujo se transforma en negocio digital

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nodedaemonzerotask
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El sector del lujo no es solo un mercado, sino un ecosistema donde la exclusividad, la tecnología y la experiencia personal se entrelazan para crear experiencias inolvidables. Plataformas como thehighroller.es/ han redefinido cómo los coleccionistas, inversores y amantes del estatus interactúan con el mundo de los bienes más valiosos: desde arte y joyería hasta coches de lujo y propiedades. En un entorno donde cada detalle cuenta, estos espacios digitales actúan como puentes entre lo tradicional y lo innovador, combinando autenticidad con herramientas de gestión avanzada.

El lujo digital no es un simple catálogo de productos, sino un sistema que integra inteligencia artificial para personalizar ofertas, blockchain para garantizar transparencia en transacciones, y comunidades privadas donde los miembros acceden a contenido exclusivo. Según datos de McKinsey, el mercado global del lujo creció un 9% en 2022, superando los 3 billones de dólares, y más del 60% de este crecimiento se atribuye a la demanda de experiencias digitales y servicios personalizados. Esto refleja una tendencia clara: los consumidores de alto poder adquisitivo ya no solo compran objetos, sino que buscan narrativas, conexiones y beneficios tangibles vinculados a cada transacción.

Tecnologías que están redefiniendo el lujo: de lo físico a lo virtual

La digitalización no es solo una herramienta, sino una filosofía. Plataformas como thehighroller.es/ utilizan realidad aumentada para permitir a los usuarios “probar” joyas o coches virtualmente antes de adquirir, reduciendo costes logísticos y aumentando la satisfacción del cliente. Además, el uso de contratos inteligentes (smart contracts) en criptoactivos ha permitido transacciones seguras sin intermediarios, algo que ha atraído a coleccionistas que valoran la transparencia absoluta. Un caso emblemático es el de la obra de arte digital “Everydays: The First 5000 Days” de Beeple, vendida por más de 69 millones de dólares en NFTs, donde la plataforma facilitó la verificación de autenticidad en tiempo real.

Otro avance clave es la integración de blockchain para rastrear la procedencia de piezas de lujo, como joyas o antigüedades. Empresas como Tiffany & Co. ya usan esta tecnología para certificar la procedencia de sus piezas, evitando fraudes y aumentando la confianza en el mercado. Según un informe de Deloitte, el 42% de los compradores de lujo valoran altamente la trazabilidad de sus adquisiciones, y plataformas como thehighroller.es/ están liderando esta transformación al ofrecer herramientas que combinan blockchain con bases de datos históricas de coleccionistas.

El rol de las comunidades y la exclusividad

El lujo no se consume en solitario. Las redes privadas y los clubes de inversores son esenciales para mantener la exclusividad. Plataformas como thehighroller.es/ han creado espacios donde los miembros acceden a eventos privados, acceso anticipado a lanzamientos y comunidades de intercambio de conocimiento. Por ejemplo, el club de inversores “The High Roller Club” en Dubai permite a sus miembros participar en ferias exclusivas como Art Basel o en eventos de coches de lujo como el Pebble Beach Concours d’Elegance.

Estas comunidades también generan valor económico. Según un estudio de Bain & Company, los clientes que pertenecen a clubes de lujo gastan un 30% más que los no miembros, y el 78% de ellos recomendarían la experiencia a otros. La clave está en crear lealtad a través de experiencias personalizadas, no solo a través de productos. Plataformas como thehighroller.es/ aprovechan esta dinámica al ofrecer membresías con beneficios adicionales, como acceso a colecciones privadas o asesoramiento personalizado para inversiones en arte o joyería.

  • El mercado global del lujo superó los 3 billones de dólares en 2022, con un crecimiento del 9% anual.
  • Más del 60% de este crecimiento se debe a la demanda de experiencias digitales y servicios personalizados.
  • El 42% de los compradores de lujo valora altamente la trazabilidad de sus adquisiciones.
  • Las comunidades exclusivas aumentan el gasto de los clientes en un 30% y su lealtad al 78%.
  • Plataformas como thehighroller.es/ integran IA y blockchain para garantizar autenticidad y transparencia.

El futuro: ¿lujo sin límites?

El futuro del lujo digital se encuentra en la convergencia entre tecnología y emoción. La inteligencia artificial permitirá predecir tendencias de mercado con mayor precisión, mientras que la metaverso se convertirá en un espacio natural para la compra y venta de bienes de lujo. Empresas ya experimentan con NFTs para certificar la autenticidad de obras de arte, y la realidad virtual permitirá a los coleccionistas “viajar” a exposiciones en cualquier parte del mundo.

Sin embargo, el desafío no es solo tecnológico, sino ético. La exclusividad debe mantenerse sin caer en la manipulación. Plataformas como thehighroller.es/ deben equilibrar innovación con responsabilidad, asegurando que el lujo digital no se convierta en un escaparate de desigualdad. El éxito estará en crear experiencias que no solo sean caras, sino que generen significado para quienes las consumen.

thehighroller.es/

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